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USA's Maggie Ewen: Pushing Body Positivity and Shot Put Popularity
Maggie Ewen is targeting the Olympics, but also has a bigger mission to improve the popularity of and perceptions about women's shot put.
Nick Hope
Sep 14, 20235 min read

Beyond Token Gestures: The Frustration of Credibility through Daughters
In the ongoing fight for gender equality and women's rights, one recurring but frustrating phenomenon is when men refer to the fact that...
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Sep 13, 20233 min read


Alys Barton – From Sound Waves to Surfing Success
Alys Barton is Britain's most exciting surfing talent, with national and international successes to her name. Her next target? The Olympics.
Nick Hope
Sep 8, 20235 min read


Molly Thompson-Smith – Climbing, Diversity and the Olympics
The 24-year-old is one of her nation’s most successful competitive climbers, having won multiple British lead titles as well as historic...
Nick Hope
Sep 7, 20232 min read


Emily Campbell - Olympic weightlifting pioneer
Images courtesy of 'Dan Kent, Weightlifting House' “I don’t look like a typical athlete, but I know I’m strong,” mused Emily Campbell. “I...
Nick Hope
Sep 2, 20235 min read


Michelle Griffith Robinson – How Menopause Impacts Minority Ethnic Women
Michelle Griffith Robinson excelled on the track, but now she has a new mission off it - and aims to improve menopause support for women.
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Sep 1, 20233 min read


Kerenza Bryson – Doctor, army reservist and aspiring Olympic pentathlete
Dr, army reservist and now World Championship medal-winning athlete Kerenza Bryson aims to become Britain's latest Olympic pentathlete star.
Nick Hope
Sep 1, 20234 min read


Meet Clementine Painter: WSA’s Newly Appointed Advisory Board Member
Clementine brings over 20 years of experience in sales, marketing, management and purpose in different industries. With an impressive...
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Aug 31, 20234 min read


The Ripple Effect: How Inappropriate Behaviour by Spanish FA President Influences Men Worldwide
In recent times, the influence of public figures on society has become more evident than ever before. When those in positions of power or...
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Aug 30, 20233 min read


Emma Houston (Breaking star ‘Shortbread’): Aspiring Olympian and Non-binary Athlete
Emma Houston - aka Breaker 'Shortbread' - ex footballer seeks an historic appearance for Team GB in Breaking's Olympic debut at Paris 2024.
Nick Hope
Aug 30, 20235 min read


Katy Dunne on tennis challenges, comebacks & playing Centre Court
‘I’ve had an eating disorder, depression, days where I didn’t want to get out of bed and there were times I didn’t think I’d get back (to...
Nick Hope
Aug 28, 20237 min read


Yemi Mary John - winning on the track and ‘owning’ the tiara
Image from @yemi_mary Those with a passion for following the rising track stars are already familiar with British medal-winning runner...
Nick Hope
Aug 27, 20233 min read


10 Reasons Why Every Athlete in the World Should Meditate
Meditation could be that extra edge that helps you win that game-winning point or helps you go the extra mile when you think you can't....
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Aug 24, 20233 min read


Rhythmic gymnast Marfa Ekimova: ‘medals are great, my mission is more important’
History-maker Marfa Ekimova has a mission which to her means more than medals. She aims to make rhythmic gymnastics a 'mainstream' sport.
Nick Hope
Aug 24, 20233 min read

Celebrating Sporting Achievements: The Importance of Timing and Respect
Sporting achievements are a testament to dedication, hard work, and perseverance. Athletes, regardless of their gender, invest countless...
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Aug 24, 20233 min read


Morgan Lake – Podiums, Pressure and Gaining Perspective
Olympian Morgan Lake explains how "finding the fun" in elite performance has been key to her new 'winning' mindset ahead of Paris 2024.
Nick Hope
Aug 23, 20235 min read


Meet Phil Benton: WSA’s Newly Appointed Advisory Board Chair
With a wealth of experience in the sports industry, Phil is a prominent figure who brings a unique blend of leadership and strategic...
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Aug 23, 20234 min read


Katarina Johnson-Thompson - ‘medals mean more now’
"I've been knocked so many times and got back up, but it will take a lot of time for me to process this reality,” stated Katarina...
Nick Hope
Aug 22, 20233 min read

Women's Sports Alliance Pulls Industry Leaders To Its New Advisory Board
Women’s Sports Alliance [WSA] is proud to announce its new advisory board after pulling together leading experts from across the sports...
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Aug 21, 20233 min read


Bryony Smith – ‘Game-Changing’ Contracts, The Hundred and Leaving a Legacy
Surrey and Trent Rockets star Bryony Smith tells the WSA about the "incredibly exciting" future she sees for women's cricket globally.
Nick Hope
Aug 21, 20235 min read
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